Friday, November 20, 2009

From Interior Design Magazine

DMD Green Introduces SocialCycling Program for Difficult-to-Recycle Materials

The program will also provide certification confirming accuracy transparency for corporations and their stakeholders and consumers.

DMD Green SocialCycling

DMD Green's new SocialCycling program delivers the social goods. The brainchild of DMD Greenmanaging partner Jason Warnock, SocialCycling is a multistep process that takes materials that are normally near-impossible to recycle and facilitates their use in new products. The environmental and green business management consultant's new process would, for example, repurpose difficult-to-recycle vinyl-coated fabrics and deliver them to workrooms in developing countries to be turned into backpacks for local school children.

The process begins with the reception of a post-consumer product or reclaimed material at a SocialCycling site. Once collected, the materials are distributed to converters and/or local artisans who will use the materials to make new products for their community.

DMD Green monitors the chain of custody of the materials to ensure that that they are used in the creation of new products and don't wind up in a landfill. It will then provide certification confirming accuracy and transparency for corporations and their stakeholders and consumers.

"What we try to do through our material audits is to create a business case and connection points between brands and converters, community groups or recyclers that makes sense; environmentally, socially, and fiscally," says Warnock.

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