Wednesday, June 09, 2010

Vote in Mannington Commercial's design Competition

Click here for more information and to VOTE

Savvy social networkers Mannington Commercial are once again getting set to dole out the duckets now that voting is underway for their second annual Tx: Style Design Challenge.

The Calhoun, Georgia-based manufacturer of carpet and hard surface flooring have already narrowed the submissions down to six in the contest for designers with less than seven years of experience. The sextuplet is vying for $7,500 in prize money and the chance to have either their carpet or hard surface creation turned into a full production line.

Now it’s the public’s turn to vote for their favorite design online on Mannington’s website or through sites like Facebook. Voting will close on June 15 for the contest, which garnered a half million votes last year, so that the winner can be announced at NeoCon.

“The process of taking a single design concept and translating it into two vastly different flooring mediums has been fascinating,” said Natalie Jones, Mannington’s vice president of commercial brand development and creative product. “These young designers work with a real understanding of materials and their impact on a space. Their ability to interpret a design into LVT or rubber tile, as well as a more subjective representation in tufted carpet, has been wonderful to see.”

The six finalists are: Blue Matrix by Athena Abrol of Los Angeles; Gus by Bethany Burton of Minneapolis; Rainfall by Laurel Harrison of Los Angeles; Throw Caution to the Wind by Heather Miller of Charlotte, North Carolina; Thirds by Joanne Titcomb of Bethlehem, Pennsylvania; and Tracks, by a team of Samantha Gotta and Jenny Song of Los Angeles.

“Social networking platforms are often used for customer engagement, but also have potential to add value beyond brand building,” adds Jones. “Tx:Style applies the networking effect of the Internet around customer care and feedback during product development—not technology for technology’s sake, but making customers into true partners in the creative process. May the best design win!”

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